Analyzing the reasons why a company is successful leads, most of the time, to some basic reasons. One of the reasons is the ability to set goals and meet them.
B4Playing goals were set by its management with a clear, strong belief that they are set to be met. One of the major goals was to launch the product on September first (Monday the 3rd for marketing reasons). In addition it was clear that a tested beta should be ready 2 weeks prior to the official launch so that a limited, controlled group will test the product and send feedback about major ( and tiny) issues prior to its wide spread distribution.
I am very pleased with the fact that the date of August 15th as the beta date was met. Yesterday at about 2100 GMT, the company has released the beta product and date was met!
B4Playing has very clear revenue, number of users and expense goals. I am very confident that all will be met based on recent experience.
The next date set is September 3rd to go live with the released version. Watch B4Playing and see if this goal is met.
Udi Netzer
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